Guides to sponsoring a real bike
How brandmybicycle works: choosing a zone on the Scott Foil or the Scott Addict Gravel, what a share means, and how the full refund protects every sponsor.
Playbook Choosing a Zone on the Bike: Where Your Logo Rides Twenty-one zones on the road bike, twenty-four on the gravel bike, each a different surface seen by different people. This post walks the frame from front to back and tells you what each zone is actually seen by, so you pick with your eyes open. 
How it works How brandmybicycle Works, From Zone to Wrap brandmybicycle sells sponsor zones on two real bikes. Each zone has a print size and a price, each is sold once, and each board either fills its goal and closes forever or refunds everyone. This post walks the mechanic from start to finish. 
How it works How Zone Prices Are Worked Out on brandmybicycle A down tube costs more than a crank arm, and nobody decided that by hand. Every zone price on brandmybicycle comes from the zone's print area, its visibility and the bike's goal. This post explains the arithmetic and what it means when you pick. 
Playbook Preparing Your Logo for a Vinyl Wrap on a Bike The file you upload in the claim form is the file that gets cut and printed. This post covers formats, what reads on a tube or a rim, the text fallback if you upload nothing, and the once-per-reprint rule for changing artwork. 
How it works Reading the Board and the Ticker on brandmybicycle Every bike page has a board, and the site has a strip at the top. Both read from the same records as the claim form, and neither invents anything. This post explains what each shows, what the goal bar means and how to read an open board. 
How it works The Refund Rule on brandmybicycle, Explained No goal, no charge kept. Each bike's board fills and prints, or it closes and everyone on it is refunded in full. This post goes through the rule, what triggers it, how the two bikes are settled separately and what it means for your money. 
How it works Two Bikes, Two Boards: Road and Gravel Compared A Scott Foil RC Ultimate for the road and a Scott Addict Gravel RC for everything past the tarmac. They go to different places, carry different zones and settle separately. This post is about choosing between them, or taking both. 
Perspective Where the Gravel Bike Goes: Passes, Tracks and the Dark Past the tarmac there is no advertising at all. The gravel bike rides passes, forest tracks, village squares and night roads lit by its own lamp, and a logo on it is the only one for kilometres. This post describes those rides. 
Perspective Where the Road Bike Goes: Traffic, Climbs and Descents A road bike at eye level in traffic is seen by every driver, pedestrian and cyclist it passes, and on a descent it is seen by the cars it keeps pace with. This post describes the road bike's days and what that means for a logo on its frame. 
Perspective Why a Bike and Not a Billboard Advertising on a bike sounds like a stunt until you think about where a bike goes and at what height. This post sets out the case for a wrapped bike against static outdoor advertising, honestly: what it offers, what it does not, and who it suits.